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Mintel Beauty Innovation finds 'beauty foods' growing in popularity
September 10, 2009
By: TOM BRANNA
Editor
Are people starting to eat and drink their way to a better-looking self? Mintel Beauty Innovation thinks so as the crossover between food and beauty is increasingly apparent. Global food and drink product launches with a ‘beauty enhancing’ claim increased by a staggering 306% from 2005 to 2008. “One in five U.S. women between the ages of 18 and 25 are interested in trying beauty functional beverages,” notes Taya Tomasello, senior beauty analyst at Mintel. “These ...
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